Reviving Business Relationships Through Personalized Gifting Innovations

Revitalizing Gift-Giving with Innovative Solutions

The COVID-19 pandemic has drastically altered the landscape of business interactions, isolating customers in their homes due to mobility restrictions imposed by governments worldwide to curb the spread of the virus. Amidst this new reality, one local company seeks to bridge the personal touch by offering solutions that foster engagement between brands and clients even through digital screens.

Sheree Gotuaco, CEO of Stylist in Pocket SIP Technologies Inc., highlights that now more than ever, gifting izes business especially at a time when physical contact is scarce. It is one way to show appreciation for your client's or employee's relationship without seeing them face-to-face.

Since inception in 2016, SIP began its journey serving the market needs of women, professionals like doctors and lawyers who needed style advice but lacked the time and expertise to shop effectively. The company soon expanded into catering to business-to-business B2B clients when requests for curation, data management, merchandise selection, and technology solutions became in-demand.

The pandemic era revealed new concerns for businesses dealing with remote work policies that have made fostering an engaging workplace atmosphere more challenging without personal interactions among colleagues or between managers and staff. This prompted SIP to launch its Rewards Incentive Technologies RIT as a solution.

Ice Justalero, Senior Specialist at Stolt Nielsen Global Shared Services, attests to the effectiveness of RIT in enhancing employee engagement through personalized gift experiences. She shares that, the user-frily platform and curated merchandise were a hit among employees who eagerly awted their rewards.

The shift from conventional gift certificates or cash allowances proved inadequate for businesses looking for more meaningful and personal interactions with their teams. The introduction of RIT's points system and branded merchandise offered flexibility, customization options, and an added sense of exclusivity.

The development process took several months to align with Stolt Nielsen Global’s unique requirements but the outcome was prsed by employees who appreciated the customizability of rewards and increased participation in company activities through the platform.

In addition to RIT, SIP also offers patented Uniform Management Technology and other innovations that have benefited various clients. Gotuaco emphasizes the importance of thoughtful curation and presentation for a gift to create long-lasting impact on recipients.

The upcoming holiday season marks a pivotal period for SIP's expanded offerings which promise to cater to diverse client needs with its comprehensive catalogue of products and services. Gotuaco underscores the company's commitment to quality control in collaboration with reliable supply chns, ensuring standards are met that align with client agreements.

To conclude, she reminds businesses that while gift value may not solely lie in cost or price, thoughtful selection and presentation can significantly enhance emotional connections and foster lasting relationships with recipients.
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